A Celebration of Excellence: Ferrari Meets illy Coffee
When two Italian icons come together, the result is pure sophistication. The Ferrari x illy Coffee Private Event brought an extraordinary experience that blended the artistry of luxury cars with the elegance of authentic Italian coffee.
Held exclusively for invited guests, this private gathering showcased how Ferrari’s passion for performance aligns seamlessly with illy Coffee’s dedication to perfection — both sharing a legacy built on innovation, craftsmanship, and timeless quality.
Crafted Coffee by Professional Baristas from BGV
Every guest was welcomed with the signature aroma of illy’s 100% Arabica coffee, carefully prepared by expert baristas from PT Bahana Genta Viktory (BGV) — the official representative of illy Coffee in Indonesia.
Each cup served wasn’t just a beverage; it was an embodiment of Italian excellence. From the smooth illy espresso to the creamy cappuccino, every sip represented precision and artistry — the same values that define Ferrari’s world-renowned performance.
Luxury in Every Detail
The event reflected Ferrari’s signature lifestyle: elegant, powerful, and refined. Guests explored the Ferrari while enjoying a luxurious coffee experience curated by BGV’s skilled barista team.
The fusion of these two Italian brands highlighted how passion and perfection go hand in hand — whether it’s in the roar of a Ferrari engine or the aroma of freshly brewed illy coffee.
BGV: Bringing the Taste of Italy to Indonesia
As the official representative of illy Coffee in Indonesia, PT Bahana Genta Viktory (BGV) continues to bring premium coffee experiences to the country. From cafes and hotels to private events like this collaboration with Ferrari, BGV ensures that every illy moment is delivered with the highest quality and authenticity.
Through initiatives like this exclusive event, BGV strengthens illy’s presence in Indonesia — promoting true Italian coffee culture and inspiring appreciation for excellence in every detail.
The Perfect Match: Performance Meets Perfection
The Ferrari x illy Coffee Private Event was more than just a gathering — it was a statement. A reminder that luxury is not defined by extravagance, but by passion, precision, and purpose.
Ferrari and illy share a philosophy that excellence is achieved through dedication and artistry. Together, they created an experience that delighted the senses and celebrated what it means to live beautifully.
Conclusion
The collaboration between Ferrari and illy Coffee, brought to life by PT Bahana Genta Viktory (BGV), demonstrates the harmony of luxury and craftsmanship. Both brands, deeply rooted in Italian heritage, showcased their shared commitment to quality, innovation, and timeless elegance.
Through events like this, BGV continues to elevate illy Coffee’s prestige in Indonesia — one exceptional cup at a time.
